By reducing the time spent manually creating campaigns for each new data segment, you can focus on engaging new audiences, producing new and exciting campaigns, and rewarding loyal customers, all while driving conversions in the background.

In this webcast, hear from one of the world’s most established publishers, Immediate Media - who operate titles such as BBC Gardeners’ World Magazine, BBC Good Food, Radio Times - and more, as they take us through their automation journey, including:

• How they developed a multi-stage automation journey resulting in new subscribers across 6 brands.
• How they generated over 13,000 leads with a 76% opt-in rate.
• How they reengaged lapsed opt-ins through a targeted ad campaign.