7-9 July, 2026

The Human Touch

The UK’s biggest, buzziest + boldest marketing festival is back on 7-9 July 2026 for 3 explosive days of superstar speakers, networking, brand innovation pitches, masterclasses, experiential activations, food, drinks, parties, DJs + evening entertainment.

With 'AI slop' becoming Macquarie Dictionary's Word of the Year, this year's theme 'The Human Touch' will be a chance to bring together the best in the business to demonstrate what sets us apart + explore how to leverage the best tech + innovation to gain a marketing edge, rather than serve up generic slop.

Sold out in 2025, we’re going BIG again in 2026 with another HUGE festival site bringing 15,000+ brands + agencies together to share what makes The Human Touch so important.

madfestlondon.com